Hi, I'm Beth 🌻
I focus on helping pre-Product Market Fit companies figure out their Growth Model through a Customer-Led approach.
I work with deep JBTD interviews, create value-propositions, draw growth models, customer journeys and customer lifecycles, and specialise in organic growth and content marketing.
Why are we, a 15-year-old company, working on our value proposition?
Why Jeff Bezos’ Antitrust Statement is a Masterclass in Convincing Narrative Structure
How we manage our content marketing in Notion
The Uncanny Valley of email
Cultural marketing can update your content strategy
You already have your ideal customer
How to build personalised onboarding sequences
Company Value: An Alternative Approach
Thank you!
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